Small Changes, High Value
Custom picker for multiple channels
Before I joined mobile.de found out that free value pickers for form elements are highly accepted on the Desktop site. To leverage that positive effect the feature shall be rolled out to all channels.
Redesigning already existing mental models of standard pattern contains a high risk. Therefore we had to take care that the established pattern does not suffer but we enhance the user's experience through additional functionality.
Within the Android app development team (product manager, developer, QA) we conducted a Good Design Faster workshop to leverage the ideas from a all teammembers.
The first outcome
To test the feature we conducted a café study to see if the feature was still usable. The new feature was well received by user and the business gained a similar uplift as seen on desktop. Therefore I adapted the feature on iPhone.
Mobile web design
To explore further implementation ideas another Good Design Faster Workshop was conducted with the mobile web team. First concept scribbles were really close to the app solution but did not resonate well since I expected it to be to complicated. I went through another round of ideation and came to the following solution.
Through site feedback we receive good comments and overall usage is high. The mWeb version will replace the touch-unfriendly version of the desktop in the nearer future.
I was responsible to deliver the custom picker feature "mobile-ready" and enhance it to touch friendly version on mobile web. I facilitated the ideation within the workshops and developed the rough concepts further. Therefore I created the visual design and the interaction design details.